Build your business with Facebook – Workshop

Facebook – love it or hate it, it is essential for communicating with your customers and building awareness about your ethical business.

This workshop is designed to help businesses get the most out of facebook. Initially we will look at some interesting facts about facebook, its incredible popularity and how people are using it.

We will then briefly discuss each delegate’s business goals and how they intend to achieve them through marketing.

We will look to see how each business can use facebook to help to deliver these goals.

As it is a hands on workshop numbers will be limited to 8 in total, and each delegate is expected to have tried to set up a facebook page for their business. You should bring a lap-top computer with you so we can work through each element together.

The tickets to this event are by ‘donation’ the proceeds of which will go to the ReConomy Centre as this is the first workshop I will have run on the subject. Similar workshops cost around £50 per delegate, but please pay what you can afford.

Led by REconomy Centre member Angus Ogilvy Stuart of the Business Guru.
Thursday July 2nd, 1pm-3pm REconomy Centre

Click here to book and for more details: https://www.eventbrite.co.uk/e/grow-your-business-a-facebook-workshop-tickets-17480790515?ref=ecounttw

 

Community Currencies: the New ‘new money’

June 11 @ 7:30 pm9:30 pm, Methodist Church

Cost:  sliding scale

Money, exchange, currency – we’ve been shackled to a mono-culture of exchange controlled by an oligopoly of banksters. But there are alternatives and this is an exciting area of innovation.  Are we ready for the new new money?

Matthew SlaterJoin community currency engineer, Matthew Slater, for this special evening of in-depth discussion of mutual credit systems, LETs, timebanks, and other forms of exchange we can create in our own community.  This evening may be the spark that leads to one or more of these systems being developed right here. Come and participate.

Matthew Slater co-founded Community Forge in Switzerland in 2009, which now hosts 135 active websites for Local Communities Exchange Systems (LETS). He co-authored a course on Money and Society with Professor Jem Bendell at the University of Cumbria. Matthew blogs at matslats.net and he tweets @matslats.

Transformational Marketing workshop series

Karen Hunt is offering a new marketing workshop series – Transformational Marketing.  Here’s more about it:

You know how sometimes you just want someone to tell you what to do and how to do it so you can get the customers or clients you want? Well, watch out for anyone who promises to do the marketing for you. Many elements can be outsourced, of course, but first you have to know what it is you are really in business for. What is your WHY? It’s the foundation you need to build your marketing on and the only person who can really tell you is YOU.

But just because the WHY is down to you, doesn’t mean you have to do it alone. Having a guide and having support from other people in the same boat can be super helpful. There really is no need to struggle on this alone. Trying to ‘do’ marketing can be so frustrating and soul destroying. Learn to connect with and communicate your WHY at this first workshop in a new series of Transformational Marketing Workshops held at the REconomy Centre.

Transformational Marketing Workshop Series

Foundations, part 1: What is your mission and vision? [YOU + US]
June 4 Thursday 10am – 12pm

Eventbrite - Marketing Workshop: Your Mission and Vision

Once you’re clear on your WHY it’s time to really focus on your target market. You need to understand who they are, where they hang out and most of all what they really want. Then it’s important to ‘speak their language’. If you want to avoid ‘corporate speak’ then you need to speak directly to your ideal client or customer. None of us enjoy feeling like we’re just a number so you shouldn’t communicate to them in a way that they feel they are one of many. You need to speak in a personal but authentic way in order to engage and build a relationship with them.

You can learn how to do this at the second workshop in the series.

Foundations, part 2: Who is your target market? Get personal with your ideal client or customer [THEM + HIM/HER]
June 25 Thursday 10am – 12pm

Eventbrite - Marketing Workshop: Your Target Market and Ideal Client

Most businesses have or want to have a website but do you really understand what the main priority of your website is? If you’ve ever struggled with exactly what your website should include and what it should look like then come along to the third workshop to gain some clarity and make those decisions.

Websites and Branding [PLATFORM + DESIGN]
July 10 Friday 10am – 12pm

Eventbrite - Marketing Workshop: Websites and Branding

Marketing Funnel

Whether you market and sell online or offline you need to have a clear funnel that you can guide your prospects through. Every business is going to be different but without a strategy how will you turn enquiries into business? Learn about this and how to communicate in the best way to reach your ideal client by coming to the last workshop in the series.

Marketing Strategy and Communication (online & offline) [SALES FUNNEL + MARKETING COMMUNICATION]
July 23 Thursday 10am – 12pm

Eventbrite - Marketing Workshop: Marketing Strategy and Communication

Who are the workshops for?

Perfect for you if you are a start-up or want to revisit your marketing and reinvigorate your business.

Ideal for heart-centered sole traders, partnerships, small businesses, social enterprises or co-ops.

Guaranteed to not make you feel icky about sales or marketing. Instead transform your understanding from outdated yucky big business marketing practices and embrace the good you’re doing in the world through your enterprise and share it with those you can help.

You are invited to come to as many of the workshops as you like, though for maximum benefit, come to all of them!

Affordable

Just £20 per 2 hr workshop, payable on the day.

10% of proceeds to REconomy Centre.

REconomy Centre Action Learning Group

newdipwebJoin us for a new Action Learning group forming at the REconomy Centre.  Action learning can help you become more productive and focused in pursuing your livelihood, project, or enterprise. Action learning is a bit like having your coaching team or problem-solving think tank.

Action learning ‘sets’ consist of between 5-8 people who agree to meet regularly.  Everyone shares issues or challenges. Working within in strict guidelines and a trained facilitator, the ‘set’ quickly gets to the heart of the problem, identifying key actions necessary to overcome the challenge or solve the problem.

Creating space to work through problems in a supportive, fun environment can lead to real organisational change and empower individuals in the workplace. It’s a proven process and is used by a wide range of organisations – KPMG, Disney, Christian Aid, and Devon County Council, for example.

The REconomy Centre Action Learning group will be lead by highly regarded facilitator, Alison Theaker, from The Spark.  She’ll be introducing ‘action learning’ at the  at the REconomy Social, April 29th, 6pm at the Kingsbridge Inn.  And she’ll be hosting a taster session at the Local Entrepreneur Forum on May 14th.

The first Action Learning session will be May 21st, 9:30am – 12:30pm at the REconomy Centre, with the remaining 5 sessions in the series scheduled by agreement of the group.  The first session is open to anyone with an interest.

Cost: £15

New Social Enterprise Surgery

If you’re starting up or trying to run a social enterprise, you might be interested in a little advice from an outside expert from time to time. If so, you’re in luck. We’re starting a new Social Enterprise Surgery with Dirk Rohwedder, director of the Dartington School for Social Enterprise. He’ll host 30 minute sessions starting April 21, then the first Tuesday every month thereafter. Check the calendar for future dates. And if you want to give it a try, you’ll need to book first – send an email directly to Dirk, dirk.rohwedder@dartington.org